In the upcoming Hustle Space I have been working hard getting it solid, you are going to see a series called Teach or Take. The Teach or Take series is where we look at real-world business situations and we either teach the cats already involved or we provide the information for someone else to take the hustle and take it over. For too long, cats been acting all status quo and refuse to change or improve. Well, we are going to seek out stagnant cats and either try to teach them or show you how to take their hustle and make it something better than what they doing with it. In this first episode we are going to talk about Homies, then in the following episodes, we are going to talk about Radio Shack and Black Greek-Lettered Organizations. By the way, Dream and Hustle will fold into Hustle Space and the 3rd Strategic Institute which are both upcoming operations. But let’s get into Homies. Homies I saw this Vice episode on a vending machine cat that was selling Homies and how he is now losing money in the vending game. This video had me laughing so hard after 8:30 mark I couldn’t breathe but it’s a great video to watch. What made me laugh is how at 8:30 mark he was cussing and stuff with his chump change in his bucket and it reminded of these silly black male PUA pseudo-hustlers on these BBS groups they lace with black porno images talking about vending machine hustles scooping up quarters everyday while making their rounds. LOL, that’s funny bro. Today, vending machines works only in hyper-dense urban communities like Tokyo, Hong Kong and many emerging Chinese cities. But in America, the only place you going to see true success is going to be hyper-dense hoods in places like New York and Chicago and Los Angeles and it has to be where you got little kids running around who got a quarter. But that’s the hood and the hoods are simply not that dense anymore. And you end up like this dude cussing at 8:30 mark of the video with the little quarters you got. Solution The Teach or Take solution is to insert RFID chips in these figures and turn these figures into playable characters that can be played on a mobile device with NFC. You heard of Skylanders and your kids heard of them also. There are 4 components here for the Teach or Take solution: Figurines. You can build your own figurine characters using open source 3D software like blender and ship the file off to China to get 1,000 manufactured. Do a search on “custom pvc figurine” on Alibaba to see the options. The key is to make the figurines small but guess what – you not going to sell in a vending machine, you going to sell these things in hood stores behind the glass or in main stores in package wrappings. RFID Chips. You can buy the small RFID chips off Alibaba in bulk and they can have the code already flashed on them from the factory and you assign the numbers. What you may want to do is install the RFID chips yourself into your figurines as a starter. You can just use a hobby knife to cut a slit in the bottom and slide the rfid chip into the figurine and use a hot surface to reseal. Mobile Device. Most Android mobile devices have NFC readers like the Samsung Galaxy. You can just have the kids tap their phone against the figurine. There are cheap RFID readers on Alibaba also you can customize with an outer PVC design – probably can wholesale this in stores and make money off other cats creating figurine-based games and get your money up just on the OEM RFID reader that interface with Android. Software. You will be surprised at how much money is made off the old RPG Maker style game especially in Asia. To be honest, you don’t have to use RPG Maker and can probably just use HTML5 with animated effects. But it should be fairly easy for a mobile programmer to roll out their own RPG style game. Now, what you want to do is see how you can import the figurines into the game. If they just have one figurine, then maybe one figurine can be seen. If they have tapped 5 figurines, then all 5 figurines can fight in a scene. Let me give you a little hint: you don’t need to have fantasy characters. You can have urban-theme stuff like the homies for example. For example, if you launch a RFID figurine set called PUA Brothas and the RPG game is about picking up chicks at the club, the player can take the mack daddy figurine, the muscle crew figurine and the wingman figurine to take out the blocker, the hater to get to the girl. If he only have the mack daddy figurine, then he may want to go to the store to get the muscle figurine to join him, right? You can keep releasing new RPG campaigns and sell them over the Internet as update packs to your figurines to play in new campaigns! Teach or Take The reason why the Homies dude is cussing because he fail to adapt to change and thought the bucket of quarters was going to last forever. A lot of people believe they can have a lightweight hustle like peddling capsule toys and vending machines and think that is steady income but fail to embrace market change. Today, kids are on mobile devices playing games and playing Skylanders and that Disney version. You also see the Nintendo devices that that use NFC or RFID. The 21st century hustle is to focus on creating unique figurine characters that can interact with role playing games through RFID and sell to a hyper-dense market in areas like mainland China and Singapore. The first question someone is going to say is can’t someone clone the figures or copy the RFID chips? I want you to think how stupid that question is because the answer is obvious. But this is the kind of transformative brothas and sistas need to have in 21st century to grow global operations that take less effort than lugging around buckets of quarters.