You do not have to allow the public into your place of business. You do not have to accommodate anybody and everybody. We see viral videos of people coming into a place of business arguing with the staff, and throwing stuff around. We hear on the news of nightclub shootings and no one knows who did the shooting. These types of problems should have been solved in the 21st century with membership economy models and social credit systems.

We are in a society full of unhinged, attitude-having characters who spent their time at home acting crazy and hard in comment sections and want to go out in the real world and test the waters with your business establishment. If you use the rule that 80% of your business comes from 20% of your customers then that 20% of customers are qualified and identifiable and who you should narrow your business down to serve.

The fastest way to launch a business, especially quickly from the ground up is to create a membership-based experience or service that will have high-quality clientele. Create a co-working space, create a gym club, create an upscale laundromat, create an EV charging clubhouse, create a cigar bar with bottle storage service, create a luxury bag lounge – the ideas are expansive where you can create membership-first business models that cater to high-quality lifestyles that can afford the monthly subscription fee.

Kossier is designed to support membership features a business can quickly adopt to establish its membership-first business model. View the Vista is a customer engagement platform that will allow you to know the social credit of your customers. The goal is to help cultivate rapid proliferation of entrepreneurship by creating smart membership-based models as well as filter out the bad characters and focus only on maximizing revenue and profits with that 20% of quality people who contribute to the bottom-line revenue of any business.

Our inspiration and background for membership models came from listening to these two-bit brothas on message boards talking about coin-operated vending machines as their two-bit hustle, talking about their little chump change they making, emptying boxes of chicken scratch coins, and going to the bank with all those coins getting laughed at by the sistas working as tellers. We realize that having a membership model instead of quarter-counting would be more profitable and more scalable as a model as well as knowing your customer.

Another inspiration was my travel and observations in Tokyo – I noticed many of the businesses were niche membership services such as a cat café, a gardening lounge where people can grow their own veggies in a cube space, sneaker clubs that offer sneaker care and trades, vinyl listening parlors, and private clubs as well as karaoke spots. All of these are either membership or one-time use. In addition, not everybody is granted entry or membership – sometimes you have to be recommended or known, that’s the social credit aspect or street cred.

I have adopted membership models as a Black economic empowerment solution - help Black entrepreneurs set up membership models to accommodate niche experiences. We had working models but there was one major problem and setback. That setback was Mark 6:4 and the Black community acting funny towards a real brotha like me while the Black community celebrated and followed charlatans on YouTube. I’m over here putting in real work, traveling halfway around the world for research and adoption while brothas typing LOL to another grown man in a comment section of a charlatan. 

But then I realized something because my first thought was, I’m going to switch up to helping only Puerto Ricans and Koreans but I saw in Korea, they were deep into membership and service models as well as Japan. There is a show on Channel News Asia called Gangnam Insider's Picks and they showcase fun things to do in Gangnam where I saw some interesting business models. There were a lot of Instagram-orientated experiences to take selfies and check in with a photo doing some activities. These are the type of experiential businesses easy to create like a pop-up model and if it pops, then it can be a popular permanent fixture. But our brothas and sistas wanted to listen to the charlatans and send their little pocket change to only find out the charlatans still haven’t done what they promised or made a return for them.

Kossier was inspired loosely by the concept of a blockchain-based loyalty program where multiple retailers can share the same distributed ledger to manage their loyalty program with their customers. Kossier uses the same concept – we give the ability for merchants to perform a check-in with their customer and also see their customer social credit profile from their interactions within our ecosystem. This allows merchants the ability to manage their membership customers without having private information stored on their local system and having to pay heavy fines if a data leak occurs.

Right now, the biggest problem we see with startup businesses is not knowing their customer. A group of criminals or violent troublemakers can show up in a business and cause mayhem and that business has to close its doors on no fault on its own. A crazed liberal who gets triggered easily and screams they are offended by every little thing and write nasty reviews – you want to know who that person is. This is the type of stuff you want to know when someone walks in your door or if you are smart, be out in the front and they never enter your establishment because you checking at the door.

You will find it easier to start a membership business where you know your customer. For example, you want to start a grown folk dating service where only mature and quality candidates are available for dating. But what if one of those brothas is someone watching a Jason Black live stream typing LOL to another grown man? Do you want that brotha giving the sistas a bad experience from your dating service? This is the type of information you need to know your customer so you have run your service-based business successfully.

With Kossier and View the Vista, membership models are now becoming an efficient reality. The ability to have a business where you are dealing with the 20% that provides 80% of your revenue. You know your customer and their history, especially with other businesses and you can make a better decision about who you want as your customer.

You can be a private chef with a private restaurant inviting by word of mouth only among elite colleagues, no fools. You can run a wine club and wine tasting event with memberships who can invite friends who you can verify those guests as well, no fools. You can run a gym membership, a yoga experience, an Instagram studio, or private sneaker trade. You can even create a membership-only corner grocery store in the hood – a ghetto Costco. But that is not all.

You can create virtual memberships based online, not just physical memberships. Kossier allows people to check in online. You can create your own space and use Kossier as the login mechanism and offer online services such as language learning or stock buying discussions every day and so on. You can click on a member online and see their social credit score and history. So, the landscape for memberships and knowing your members is expanding and becoming a reality.

In summary, we should not be running businesses where we don’t know our customers. Very few business models rely on strangers showing up. Even if you live in a tourist area, you can still set things up where reservations are made in advance and you know your customer when they arrive at your establishment. Most of the popular, exclusive tourist stuff in Dubai for example – some of those places were booked full months in advance. Now that we have the technology and capability to streamline membership programs and a mechanism to run social credit systems to know our customers, we can start creating a new paradigm of business models that we could not accomplish, especially in America in urban communities.